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ABOUT US
Meet Your Personal Digital Marketing Team
We are a Digital Marketing Agency in Brisbane specialising in delivering honest & transparent marketing results for businesses like yours.
We help you get a positive return on investment for your marketing spend without the cheap sales tactics and cringy war references everyone seems to make. Unlike your typical digital marketing agency, we partner with you and join you on your journey to growth. We’re not a 'blood-sucking fire-breathing direct response digital marketing agency ready to skyrocket sales without spending any dollars in advertising'.
We’re human, we’re real and we care about our clients. We're not saving lives and we don't pretend to. We do good business with good people - that's our motto.
Start your journey today with us!
OUR SERVICES
No BS. No Fluff. Just Real Results.
We're A Conversion-Focused Marketing Agency That Gets You A Return On Investment.
Need to connect with your customers on the most important social media platforms? We run effective Social Media Advertising campaigns to expand your reach and nurture them into long-life customers. With our data-driven model and end-to-end tracking, you'll know exactly where all the opportunities and results are.
Reach new audiences and get sales immediately with a pay-per-click campaign using Google Adwords or Bing Ads. Our data-based approach gives us a full understanding of what works and what doesn't - so you can make the most out of your ad spend.
Rank higher on Google's search engine & drive relevant traffic to your website. Search Engine Optimisation may seem like rocket science for some - but it's not. Our simple, yet effective approach gives us the ability to improve our client's search rankings fast so they can appear at the right place at the right time.
We use the art and science of Conversion Rate Optimisation to tailor your online user experience to help convert more users on your site into paying customers. Whether you need a better converting website or a dedicated landing page, you'll have all the ingredients needed to improve your conversion rates and make more from your marketing dollars.
Increase customer retention and lifetime value with one of the most profitable methods of marketing. Nurture your customers through an automated sequence of emails and SMS messages that are designed to take your customers from where they are now, to where they want to be.
Conversion-Focused Ad Copy and Creative Development
Too busy to create your own ad creatives? We have dedicated conversion-focused strategists that will produce ad copy and creatives that communicate your product, value proposition, features, and core differentiation through our ads. Our ads get the click but most importantly, produce bottom-line sales.
Naudic
This is how we helped a Australian designed clothing label increase their revenue by $43.9k within the first month of working with them.
CASE STUDIES
See some of our work done for amazing clients
"I built JRNY Digital to partner with everyday business owners who want to grow.
At JRNY Digital, we don't believe in white lies and unethical practices - we’re all about long-term relationships.
No gotchas. No hidden fees. No squeezing every bit of budget from clients.
We don't manage 100's of clients at one time.
We select specific businesses to work with and give them the attention they deserve. You're not just a client and we're not just an agency - we're partners."
Jason Le
Founder & Director at JRNY Digital
WHY WE DO IT
Our mission is to join businesses on their journey to growth
WE'LL LET THE RESULTS SPEAK FOR THEMSELVES
Bang & Olufsen
Outcome | Revenue increase +1289% in 1 month
Founded in 1925, Bang & Olufsen has a rich heritage built around a relentless determination to innovate beyond the imagination. By working with the team at Bang & Olufsen, we optimised their e-commerce website and crafted a bespoke Facebook Ads campaign that generated over $170k within 4 weeks of launch. Through the use of thumb-stopping creatives, in-depth audience segmentation and specific retargeting, the campaign was considered a huge success and we continue to demonstrate strong returns for their online sales.
1,289%
Revenue Growth
$170k
Revenue Generated
12.35
Return on Ad Spend
Bang & Olufsen
Daniel Porter
"JRNY is one of the most efficient and effective Marketing Teams you could employ to look after all online marketing solutions. Rest assure they will increase your revenue & engage with your consumers meaningfully. Their tailored approach means a healthy return on investment"
Naudic
Natalie Tuffley
"Your Service and skill is the BEST I've experienced in 15 years of working with outsourced digital marketing support. I definitely recommend your services to anyone looking to grow their e-commerce business when the opportunity arises."
Skol Beard Co
Matt Frazer
"JRNY Digital helped me take my company to the next level. Josh and Jason are great to work alongside and generally care about their clients. Cannot recommend them enough."
Hear From Our Clients
TESTIMONIALS
WE'LL LET THE RESULTS SPEAK FOR THEMSELVES
Asset Outdoor Additions
Outcome | Revenue Increase +316%
Asset Outdoor Additions was spending $10,000's in monthly advertising on Google Adwords with little to no idea around how to improve the results. With large corporate competitors in the space spending up to 5x that amount, it was extremely hard for them to stand out and compete in the market.
After some data analysis and re-structuring of their Google AdWords strategy, we were able to generate leads at a 60% less cost per lead, leading to a substantial increase in revenue growth.
316%
Revenue Growth
$2m+
Revenue Generated
60%
Cheaper Lead Cost
WE'LL LET THE RESULTS SPEAK FOR THEMSELVES
Franklin Family Law
Outcome | 300% increased lead quantity in 1 month
Franklin Family Law were using an existing agency and weren't getting the desired results. Unsure how they could get more out of their marketing budget, that's where we stepped in. Through an omnichannel approach and building a seamless user experience for prospects, we were able to triple the number of leads at a 3x lower cost per lead within 1 month. So much so that we had to taper down the advertising spend in order for the team at Franklin Family Law to keep up with the demand.
$90
Cost Per Lead
300%
Increased Lead Quantity
15%
Conversion Rate
Brisbane Digital Marketing Agency & Paid Advertising Experts
We are a conversion focused Digital Marketing Agency that prides itself on performance.
This means we specialise in getting you a RETURN. ON. INVESTMENT.
We partner with business owners and help them get in front of their ideal prospects and turn them into customers. The only challenge you'll have is trying to keep up with the influx of sales coming through the door.
However, we only work with businesses we truly believe we can help to ensure we can get all our clients results.
If you're an ambitious brand owner and you're ready to scale, schedule a strategy call and let's have a chat!
We Focus On Results, Not Vanity Metrics That Don't Matter
Proud Partnerships
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What is a Digital Marketing Agency and how does it work?As a performance-based digital marketing agency, we partner with your business and take care of everything for you, from ad copy and creative development, to setting up your Facebook Ads and Google Ads, to Search Engine Optimisation (SEO) and Conversion Rate Optimisation. Our responsibility is to create a highly converting funnel that captures attention from your desired target audience and nurture them into continuous paying customers. We generate you more return on investment from your marketing dollars so you can continue growing your business. Think of us like your outsourced CMO, or the performance department in your marketing team. We operate behind the scenes of your business and take all the marketing responsibility off your plate to give you your time back.
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How long does it take to see results?This entirely depends on a couple of factors: Product-Market Fit What components of the digital marketing funnel are in place If you already have a winning formula in terms of the funnel and you already have customers buying your product/service, we expect to generate better results for your Facebook and Google Ads campaigns within the first month of launch. However, if you don't have a proven funnel in place, or product-market fit, we estimate it may take up to 3 months before we start seeing substantial results from your digital marketing campaigns. Each business situation is different. Therefore, the only accurate way to determine this will be to speak to one of our digital marketing specialists as we will need more information to give you an accurate expectation of results and timelines.
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The Benefits of Hiring a Performance Marketing Agency vs. an In-House TeamThere are many pros and cons to hiring a performance marketing agency vs. an in-house team. Hiring an in-house marketing team can be great as they will intimately understand your business and communicate to your customers in a way that aligns with your core values and products. However, the main limitation with hiring in-house includes the resources required to begin building an internal team and the expertise in each area of digital marketing. It can be extremely time-consuming to onboard and train new staff. Additionally, you could be looking at up to $200k per year to hire your in-house team if you had every single function of digital marketing covered. If you hire generalists in your internal team, they may not have the expertise in a specific area such as Paid Advertising or Search Engine Optimisation (SEO), which limits your ability to get results and grow. Inversely, a digital marketing agency can be much more affordable for the expertise you are acquiring. Given digital marketing agencies focus on their craft every day, business owners that are growing generally gain a lot more value from going to agencies. You can pay for what you need and expand as your grow which is much more affordable for many small-medium sized businesses. Agencies have marketing experts with several years of dedicated experience at their disposal with relevant and up-to-date industry insights on best practices. So, businesses partnering with agencies gain the benefit from these insights into their campaigns.
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What are the best marketing channels for my business?It depends on your business, your goals and your time horizon of results! Every business is different (even if they are in the same industry). A lot of platforms behave and can achieve the same goals. Many channels such as Facebook Ads and Google Ads generally achieve results within the first few months of launch. Whereas Search Engine Optimisation (SEO) can take up to 6-12 months to see results. Additionally, there are other platforms and tactics such as email marketing, YouTube, Tik Tok etc. All of these platforms work if executed correctly. However, some marketing channels will get you faster than others. The key is to understand what will work the best for your business and generate you the most optimal results. In our strategy call, we will discuss your business goals and determine the best marketing channel for your specific situation.
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Do you develop the creatives for the ads?Yes. We build, setup and manage the whole function of your ads department. This includes the creative process of developing the creative and copy and also split-testing and optimising your existing ad creatives. Whether you need us to control the entire creative process from development, or simply edit your already existing content, we can handle it all.
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Should I run paid ads if I don't know if it will be profitable?Before you invest in digital marketing, it's important to run the numbers and forecast your results. Otherwise, you risk going in blind and losing a lot of your marketing investment. Even if you get the best click-through rates, conversion rates and flood your business with 1000’s of customers, if the numbers don’t stack up on each sale, you will lose money. Period. Before you run ads, you must factor in the following: Ad Spend (Your advertising budget for the month) Gross profit margin (how much money you make after taking into account the money you pay for your product/service) Cost per click (how much it costs to get a click) Conversion rate (how many people out of 100 converts into a customer) Average Order Value (how much the average customer pays you) If you need help figuring this out, we will go through this exercise on our strategy call.
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I'm running my own ads and not getting results. What do I do?If you are running Social Media Advertising or Google Ads and aren't getting the best results, there are a couple of levers that you can pull to improve your profitability. Possible improvements include: Decrease costs associated to fulfill your product/service (improve gross profit margins) Increase the price of your product/service to generate more per customer (AOV) Increase stickiness to improve the return customers and generate more per customer (AOV) Increase your conversion rate by optimising your funnel (conversion rate) Improve your copy and creative to get cheaper traffic (cost per click) Expand to different channels to get cheaper traffic (cost per click) Maximise Lifetime Value through up-selling and cross-selling products (LTV) A combination of all the above will improve your bottom line figure. The idea is to identify pull all the levers through an optimised funnel which together will substantially improve your revenue. This is what we do at JRNY Digital. We audit your entire business and marketing funnel to identify the most optimal way to improve results. Through this, we develop a strategy to get cheaper traffic, increase conversions and get customers spending more. That's how we scale businesses. If you need help with this, contact us for a free strategy audit now!
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How are you different from other digital marketing agencies?JRNY Digital was founding on the idea of partnering with businesses on their business journey and do everything possible to help them grow - without the cheap sales tactics and lies. After being in the digital marketing industry for many years, our founder, Jason Le, realised there was a gap in the market for a digital marketing agency that generates results for its clients and genuinely cared about the businesses they work for. Instead of traditional marketing agencies over-promising and under-delivering for clients, we built an agency that actually cares about the businesses we work with. You're not just another number on the list when you work with us. Our agency focuses on nothing else but results and giving the time and attention needed for every client we work with. If you're looking for an agency partner that will get you results, do everything to help you grow and help you go to where you want to be, we'd be a perfect fit for each other.
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Do you guarantee results?Our Unbeatable, Money-Back Performance Guarantee For Paid Advertising management, we will reduce your cost per lead (CPL) or cost per acquisition (CPA) by at least 20% within 90 days or less through our paid traffic strategies. If we are unable to hit our targets, we will fully refund your management fee. For SEO management, we will develop realistic goals and traffic guarantees within an agreed timeframe that ensures your business success. If we are unable to hit your SEO targets, we will pause your payments and work for free until we achieve the desired results. Before we work together, we will audit your business to determine if you are eligible for this performance guarantee.
Frequently Asked
Questions
FAQS