So you’ve never heard of the AIDA formula? Don’t worry, this article will explain to you what the AIDA formula is, how to apply it and...

What is a landing page? So what exactly is a landing page? To keep it simple, a landing page is a standalone page that someone lands on...

JRNY (or pronounced “journey”) is an act of traveling from one place to another. On the 7th April, 2020, I embarked on an adventure to...