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Facebook Ads Not Converting? Discover the #1 Mistake Costing You Thousands
Clicks but no sales? Learn why most Facebook ads fail — and how one simple switch can turn things around fast. Backed by real results.
May 284 min read


UGC vs Influencers: What’s Actually Driving Sales in 2025?
Influencer fatigue is real. UGC is winning attention right now. But success isn’t about trends, it’s about execution. See how businesses in Australia are using both to get better results.
May 264 min read


4 Red Flags That Your Marketing Agency Is Wasting Your Budget
Getting clicks but no conversions? Here are the top signs your agency is wasting your ad spend — and what smart businesses do instead.
May 214 min read


The Simple Website Fix That Could 2x Your Conversions (Most Businesses Miss This)
Too many choices kill conversions. Learn how attention ratio impacts your website performance—and what Australian businesses are doing to fix it with JRNY Digital.
May 193 min read


Running Paid Ads? Here’s Why Broad Targeting Might Be Killing Your Conversions
Cheap leads aren’t good leads. Discover why Facebook’s broad targeting is draining your budget and how the 1-3-3 strategy can help you scale lead quality and ROI.
May 143 min read


How to Get High‑Quality Leads Online in 2025 (and Why Most Ads Still Fail)
Learn the proven playbook Australian brands are using in 2025 to attract qualified leads. See which channels deliver real ROI, the pitfalls that waste budget and JRNY Digital’s data‑driven blueprint for turning traffic into revenue.
May 134 min read


Off-Page SEO: What It Is and What Tactics To Try
You've optimised your website, crafted compelling content, and chosen the perfect keywords – all to ensure search engines understand what...
Apr 9, 20246 min read


E-commerce Marketing Strategies For Small To Medium Businesses in 2024
Australia's online shopping scene is booming! With a staggering $62.3 billion spent online in 2024 and nearly all households...
Apr 3, 20249 min read


10 Best SEO Tools Every Beginner Should Use in 2024
Visibility is everything, especially for businesses. Did you know nearly 70% of online journeys start with a search engine? That's a huge...
Mar 26, 20246 min read


What Is the Difference Between '.com' and '.com.au' Domains?
Choosing the perfect domain name is a lot like picking out a name for your business—it's a decision that shapes your online identity and...
Mar 14, 20244 min read


How Much Does SEO Cost in Australia?
Are you wondering how much SEO costs in Australia? You’re not alone. It’s a big question, especially when you’re focused on cost and the...
Feb 22, 20246 min read


How to Use SEO For Lead Generation: 10 Effective Strategies
Seeking business growth? You're in the right place. SEO, or Search Engine Optimisation, is a hidden gem in the world of lead generation....
Feb 22, 20245 min read


What is Local SEO?
Have you ever found yourself searching for “best pizza place near me” on Google? You’re not alone. Approximately 46% of all Google...
Jan 11, 20246 min read


What is SEO? Common & Uncommon Terms Explained
What is SEO? — It's a question most of us have asked at some point, especially in today's digital-first world. Basically, SEO (Search...
Jan 10, 20246 min read


The 10 Most Effective Digital Marketing Strategies in 2024
Is your website feeling a bit neglected? Maybe your SEO isn't hitting the mark, or your social media posts are falling flat. Chances are,...
Jan 10, 20249 min read


Your In-Depth Guide to Digital Advertising
Not everyone can master digital advertising, especially now that most people are actively avoiding ads. For instance, over 33% of...
Jan 9, 202412 min read


The Only Guide You Need For Digital Marketing
All marketing efforts begin with a singular goal — reaching your target audience where they are. Today, that’s the internet. The average...
Nov 13, 202312 min read


How To Leverage User-Generated Content To Drive Engagement and Authenticity
User generated material is fast becoming an effective source of reliable marketing content for businesses to spread brand awareness –...
Jun 15, 20235 min read


The Ultimate Guide To Running Profitable Ads: Full In-Depth 2022 Guide
Ever wondered how to run ads for your online business without needing to go to an agency? Our guide explains in great depth how to...
Jan 9, 202224 min read


AIDA Formula: What It Is And How To Use It To Drive Insane Results
So you’ve never heard of the AIDA formula? Don’t worry, this article will explain to you what the AIDA formula is, how to apply it and...
May 12, 20214 min read
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